Empowering Decisions with Data-Driven Insights

OWAK Intelligence delivers clarity and confidence through tailored market insights and actionable strategies.

Each service transforms raw data into actionable strategies that address the unique challenges facing CPG/FMCG professionals, empowering them to make informed, powerful decisions and decisions with confidence and thrive in competitive markets. By focusing on key areas of intelligence, we help brands turn insights into impactful outcomes. 

Service Highlights

Trends and Opportunities Identification

Staying ahead of emerging trends to uncover and unlock new growth areas.
Boost your brand now

Drivers and Triggers Analysis

Understanding the motivations behind consumer actions and brand engagement to inform strategic decisions. 
Get to know your consumers

Shopper and Consumer Journeys

Mapping out end-to-end journeys to optimize engagement and enhance every touchpoint.
Guide consumers to the best decision

Brand and Category Positioning

Strengthening market presence through effective positioning strategies tailored to your needs.
Make your brand shine

Consumer & Shopper Segmentation

Identifying and targeting your most valuable audiences with tailored engagement strategies.
Identify them with us